Mahindra and Mahindra uncovers shiny new logo for SUV Portfolio
The new XUV700 will be the primary vehicle to wear the Twin Peaks logo, trailed by other SUV items in a staged way
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Mahindra and Mahindra (M+M) on Monday uncovered its new visual personality,2022 including a shiny new logo that to separate its SUV portfolio.
The new XUV700 will be the primary vehicle to wear the Twin Peaks logo, trailed by other SUV items in a staged way.
The total brand character was planned by the Mahindra Design Team and exemplifies the eagerness to change to suit another world request, M&M said in discharge. The new personality will be conveyed through a computerized and TV crusade.
Talking about the visual character, Rajesh Jejurikar, Executive Director, Auto and Farm Sector, M&M Ltd, said, "A significant aspect of driving change is articulating the change of our image. Our new visual character is a sign of a big motivator for we as we fabricate a really separated and credible SUV brand for individual investigation and experience. This new visual personality is intended to summon the amazing feeling of opportunity."
The new visual character will be seen all through the SUV item portfolio, across 1300 client (Sales) and administration touchpoints and 823 urban communities by 2022.
M&M said that the 'Street Ahead' logo will be held for the Commercial Vehicle items and the Farm Equipment Sector.
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